Forever and Ever for Kids
The Goal: Raise awareness of Children’s of Mississippi during a pandemic, when video shoots weren’t an option. Tout the new tower while keeping the focus where it belongs: on the kids who turn to us for care.
The Path: Combine our own original photos with a beautiful, light touch of motion graphics
My Role: Concept, scripting, voiceover direction; worked with internal photographer and external motion designer
The Result: This video plus online ads, outdoor boards, and print ad
New Tower Ribbon Cutting Video
The Goal: Create excitement at the start of the ceremony while remembering how we got to this moment.
The Path: Combine archival still and footage with moments from the construction of the new tower.
My Role: Creating the concept; searching the archives and other resources; doing the primary edit.
The Result: https://www.youtube.com/watch?v=eOvg7XeHGJQ&feature=emb_logo (scroll in to 5:10)
The Goal: Raise awareness of Children’s of Mississippi services, locations, and safety commitment during a pandemic, when video shoots weren’t an option.
The Path: Motion graphics-focused :15 spots.
My Role: Concept, scripting, voiceover direction; worked with internal team of videographer, motion designer, and art director to bring it to life.
Lost Device Dance
The Goal: Create a sharable video promoting Intel mobile security
The Path: An iPhone, a composer, and a group of brilliant, game coworkers
My Role: Concept, shooting, editing, persuading
The Result: https://www.youtube.com/watch?v=bM1Fd3KNgns
AirCare 20th Anniversary
The Goal: Celebrate the helicopter transport program’s 20th anniversary, with no production budget.
The Path: Find a b-roll shot left from an earlier, high-budget shoot and repurpose it with voiceover and font
My Role: Concept, scripting, directing voiceover
The Goal: Explain an media campaign created for Intel by MRM/McCann
The Path: Time lapse video or a talented chalk artist telling the story visually
My Role: Concept, scripting, voiceover